Monday 30 May 2011

Adidas eyes Olympics to take Nike's UK crown

LONDON (Reuters) - German sportswear maker Adidas plans to use the Olympic Games in London next year to generate 100 million pounds of sales in the UK and steal market leadership there from arch rival Nike.


Source: http://uk.reuters.com/article/2011/05/29/uk-adidas-olympics-idUKTRE74S2YE20110529?feedType=RSS&feedName=domesticNews

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